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Monday, 7 February 2011

theory lesson 1

Fiske
The viewer of a film knows what a car chase scene is by relating it to a car chase scene that they have previously seen, therefore although they have not experianced a car chase they know what one is

derrida


Levi - Strauss
Writers constructed texts form other texts (intertextuality) by a proccess of:
addition, deletion, substitution, transpostion

Baudrillard
developed the idea of simulation and simulacra simulation
- the representations become more important than the real thing

the order of simulation:
  1. signs thought of as refelecting reality:re-presenting "objective"Truth
  2. signs mask reality: reinformces notion of reality
  3. signs mask the absence of reality, e.g. disney world, watergate, LA life, jogging Phychotherapy, organic food
  4. signs become....

simularcra - have no relation to reality (simulate a simulation)

the gulf wars has became a video game, 9/11 has become a coverage
- they are not the events anymore

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